Business Success and Profit Series

Business Success and Profit Series
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8 videos in this playlist

7 Levers to Success
Pete Williams shares a framework for driving profit: 1. traffic 2. opt ins 3. conversions 4. average item price 5. items per transaction 6. transactions per period 7. margins *…
Increasing Website Traffic
Pete Williams shares strategies for building your website traffic: * How do your customers find you? * Google Adwords * Search engine optimization * Demographic search strategies * Increasing opt-ins…
Entrepreneur Skills
What does it take to be a successful entrepreneur? Pete Williams shares personal experiences and skills: * What business skills are required? * Resilience * Factual & analytical vs emotional…
Taking Ideas into Business Reality
It takes skills and strategies to turn ideas into reality. Pete Williams provides insights: * Test your idea in the market * Prove market viability * Construct focus groups carefully…
Improving Profitability in Tough Times
Sadhana Smiles explains how every business must strive to improve profitability especially during a downturn: * Review financial position regularly * Understand market fluctuations * Be strategic not emotional *…
Growing a Franchise
Essential steps for growing a successful and profitable franchise from Sadhana Smiles: * Indicators of franchise growth * Branding must be right * Back end & front end systems *…
Mergers, Acquisitions & Divestments
Peter Wallbridge provides personal experiences of shaping the business and culture to accommodate changes: * Enthusiasm for M&A activity * Define structure in advance * Decisions about leadership * Who…
The Value of Employee Ownership
Angela Perry explains how employee ownership can help business growth: * What is employee ownership? * Best practice * Steps towards employee ownership * Employee & employer alignment * Employee…

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