Pink Ribbons, Inc

Pink Ribbons, Inc
Show More

Related videos

Big Bucks, Big Pharma - Marketing Disease and Pushing Drugs
Big Bucks, Big Pharma pulls back the curtain on the multi-billion dollar pharmaceutical industry to expose the insidious ways that illness is used, manipulated, and in some instances created, for capital gain. Focusing on the industry's marketing practices, media scholars and health professionals help viewers understand the ways in which…
Here. Us. Now. - A Family's Fight to Bring Medical Innovation Home
Here. Us. Now chronicles one family's determined fight to transform the medical research system in order to speed drug discoveries for treating chronic and debilitating rare diseases, which are more commonplace than is widely known. Directed by Emmy award-winning filmmaker Rudy Poe, the film follows the story of Hugh and…
Dying for Drugs
A powerful international investigation of the global pharmaceutical industry. Every year, many new drugs come to market which offer hope to the sick and dying. They also bring billions of pounds into the coffers of the pharmaceutical industry, making Big Pharma the most profitable and powerful business on earth. Two…
Dying in Vein - The Opiate Generation
A deeply personal exploration of opiate and heroin addiction through a cinema verite style that drops you directly into the lives of an addict in recovery, a couple trying to get clean, a family grieving the loss of their son, and an Emergency Room Physician trying to save one patient…
Prescription Thugs - America's Addiction to Prescription Drugs
In this follow-up to his film BIGGER FASTER STRONGER, director Chris Bell turns his camera on the abuse of prescription drugs and, ultimately, himself. As Bell learns more about Big Pharma, an industry he had been brought up to trust, he falls down his own hole of addiction. "An accessible…
Fight Back, Fight AIDS: 15 Years of Act Up
James Wentzy's in-your-face Fight Back, Fight AIDS is a compilation of footage documenting the first ACT UP meeting in 1987 on New York City's Wall Street and continues to 2002. Amateur video recording - at the demonstration level and from the private, behind-the-scenes meetings and training - reveals the astonishing…
Money-Driven Medicine
An essential introduction to help Americans better understand and address the unmet challenges of healthcare reform in the coming decade. Produced by Academy Award-winner Alex Gibney (Taxi to the Dark Side; Enron: The Smartest Guys in the Room) and inspired by Maggie Mahar's acclaimed book, Money Driven Medicine: The Real…
Behind the Screens - Hollywood Goes Hypercommercial
Hollywood movies are rapidly becoming vehicles for the ulterior marketing and advertising motives of studios and their owners, rather than entertainment in their own right. Behind the Screens explores this trend toward "hypercommercialism" through phenomena such as product placement, tie-ins, merchandising and cross-promotions. It combines multiple examples taken directly from…
Polypharmacy - Pharmaceuticals in the Aging Population
The whole new world of Geriatric Pharmacology awaits you! It has been estimated that 28% of all hospitalizations in the elderly are due to adverse drug reactions. And right along with that fact it has been estimated that each older patient has 6.5 chronic conditions with an average of 3-5…
Pharmacology: Simplified Not Mystified - Common Prescription Drugs
This is a clinical film on the most common classes of drugs used in the world of medicine and nursing today. Learn about the "prils", the "sartans", the "triptans", the "cyclovirs", the "prazoles", the "conazoles", the "olols, alols, and ilols", and many more. Barb's way of learning Pharmacology is entertaining…
Marketing Mix: Product
Key topics explored in this video series include:
  • Value Analysis
  • Product Life Cycle
  • Product Portfolio
  • Boston Matrix
  • Product Differentiation
  • Brand Extension/Product Extension
  • An exploration of what most marketers would regard as the most important element of the Marketing Mix: Product.
Marketing Mix: Price
Key Topics covered in this video include:
  • Pricing Strategies
  • Price & Income
  • Elasticity Of Demand
  • Penetration Pricing
  • Promotional & Premium Pricing
  • Skimming
  • Price Discrimination